soona: The all-in-one creative platform for ecommerce
soona UGC is officially here. Authentic content from vetted creators, ready fast. Create a brief
Creative at scale for brands with standards
soona is your all-in-one platform to make, manage, and optimize photo + video content for all your ecommerce channels.
Loved by 20K+ brands
On-brand creative, available on-demand
Connect soona to your online store to get visual insights, ship product samples, and book your first shoot in minutes.
Plan a shoot in minutes - not days
Share your goals & plan your shoot in just a few steps. Select & pay for models & upgrades at this time.
(non-members pay the Studio pass for $149 per booking)
Join your shoot & approve selects in real-time
Attend the live shoot from the platform. Collaborate with your photographer & give approvals in real time.
Order assets & get edits in 24 hours
Purchase what you love for $39 per photo + editing and $93 per video clip. Get free editing & assets in 24 hours with the Standard plan.
Optimize & improve performance
Measure listing performance over time, get actionable recommendations & instantly generate brand-ready imagery using AI.
The results speak for themselves
- Fast: 5X faster production & asset delivery
- Affordable: 34% less than the cost of traditional production
- Transparent: unlimited usage rights + royalty-free models
- Performance: 29.5% increase in sales
For whatever you sell, wherever you sell
Content creation curated and built by experts to meet the needs of all the modern ecommerce and marketing platforms powering your business.
Make content and maximize it—all in one platform
A complete set of tools to power your productions, with brand-safe AI built for creatives by creatives who get ecommerce.
Try media editor
AI powered creative tools built for everywhere you post + sell.
We’re built different
With soona, you save time and stay on budget without sacrificing quality.
| Compare the process | Traditional content shoots | soona |
|---|---|---|
| Book studio, models, props & stylists | DIY or pay an expensive agency | In a few clicks |
| Average cost of shoot + assets | $5k-$10k | $700 |
| Edit turnaround | 2-6 weeks | 24-72 hours |
| Channel optimization | Figure out requirements & best practices for each platform | Ready-to-go assets for Amazon, Shopify, Meta ads, etc. |
| Covers photo, video & UGC | Pick one | All of the above |
| Workflow | Several tools (email, DAM, project management, optimization, etc.) | Everything in one place |
| AI | No AI tools or enhancements | Visual analytics, auto-resizing, AI scenes + props & more |
| Scalability | Becomes too slow or too expensive | Scales up & down smoothly |
“soona takes the guesswork out of any photo or video shoot. The guidance, processes, turnaround time and cost-savings is a no-brainer! It’s made my whole content-creating life so much easier.”
Noa Arias
Co-Founder at Bloomers
“Everytime I am blown away with how much effort the team puts into bringing my product to life. I always have a few ideas of what I want it to look like, but for the most part I've come to just really trust the team at soona.”
Annie Clearwater
Brand Manager at Snow
“We got better quality and 2x as much content for half the cost of our $150K agency!”
Kate Eastman
Brand Director at Each & Every
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